AdWords 180 Review

Posted by bill

June 11, 2007

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There are new books coming out all of the time on Google AdWords. One of the reasons for all of the AdWords books is that you can buy traffic through Google and then once those people hit your landing page you can sell them whatever it is that you want. This takes out trying to get traffic through SEO or link building or other methods and simply allow you to buy visitors.

I was just reading a relatively new book called <a href=”http://billnad.adw180.hop.clickbank.net”>AdWords 180</a>. The idea behind AdWords 180 is that when you use Google AdWords you will usually use the search network only. This means that all of your ads will be shown on Google and its partners but not on the regular adsense network which is just peoples websites. The reason that you do not want the ads showing up on peoples websites is that sometimes people will be involved in click fraud or some other method of trying to cheat the Google AdWords system and it is just easier to skip it.

The Author of AdWords 180 has looked at this now very overlooked part of the Google AdWords system and has found some very sneaky ways to take advantage of all of those content sites by targeting your ads to individual sites. This is the future of AdWords but at the same time it is so underutilized that you can really take advantage of some really great strategies.

I tend to be a bit leery of these kinds of books and this one was no exception. AdWords 180 is only 78 pages (almost standard these days) and is a little on the pricey side but I can deal with that next. The other thing with this book is that it is bery concentrated on one topic. I like the fact that they do not talk about affiliate marketing or getting traffic or Squidoo or anything else. This book is just based around getting traffic cheap using strategies around the Google content network.

The only drawback to <a href=”http://billnad.adw180.hop.clickbank.net”>AdWords 180</a> is the price. The ebook is $97 which would seem like a lot to some people but the methods in here can actually get your per click price down to 2 to 10 cents per click which is just incredible. Right now with some of the AdWords campaigns that I run the price per click on the Google search network is about 20 to 40 cents and that is because I have worked hard to get the relevence and targeting just right to get a great price.

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