I know I can relate anything to marketing and our favorite show right now is Duck Dynasty so lets see how well I can do with the show teaching us about marketing.
What Duck Dynasty Can Teach Me About Marketing
Willie is all about organization – Willie is very serious about the Duck Commander business and in this we can see the guy we have to be in front of the computer or at the whiteboard. Willie is all business almost all the time and looks with a CEO edge at every decision in the family business.
Jase Sticks to his life rules – Jase is Willie’s brother and works at Duck Commander even though his brother runs the business. Jase is always keeping his brother in check and whenever Willie gets too serious or comes up with a crazy idea it is Jase that sets him straight. Really Jase is running his life in the way that he wants and will not let the man slow him down or get him to yield to their ways. Jase resembles the entrepreneur that has the idea and in all seriousness runs with it.
Si is crazy – The funniest guy on Duck Dynasty is Uncle Si. He is the character, the funnyman, the guy that has his own way of doing things. Si has a history and a story and is captivating. After you watch Duck dynasty the lines you remember are the ones that came out of Si’s mouth. Si represents the crazy ideas of the entrepreneur and the active social media guy that loves to talk and have a great conversation.
So Where does Duck Dynasty Leave us as Marketers?
The really funny thing about Duck Dynasty is the relationship between all the people. The show is all about the people. There are storylines, there is conflict, there are guns, rednecks, ducks, and most of all great fellowship. But what we always remember is the great people and conversations, everything else is fun and funny.
What do you think? Who is your favorite Duck Dynasty character? Do you even watch the show? We all love it and all the characters and I believe that the show really proves that people are interested in people and stories more than anything.