Why PLR is usually crap

Posted by bill

December 14, 2007

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Have you ever heard of PLR Private label rights products? Usually when you hear about these it is on one of the big Internet Marketing boards like Warrior forum of Digital Point and it usually seems like a great deal. You get to buy some books or a series of a 1000 articles or something that you can reuse for whatever you want.

First thing you should ask yourself when you see these PLR articles for instance is why are they so cheap? Often when you are buying a lot of articles you will find that they have been listed in Google on tons of sites and so they are useless content. If you want a lot of content on your sites you want stuff that no one has seen yet so that you can rank high in Google or submit the articles to ezine articles to bring you traffic.

The only PLR that I like to buy is articles in my niche that i am working in that are a bit more expensive, lets say 2-5 bucks an article. If you are going to pay this much then you are going to more than likely get an unused article that you can rank with. Ask the seller for some sample text and then do a google search for that text in quotes “this is the text” and see if any results come up.

Second thing to think about with PLR is the quality of the articles. Does the text sound like it was written by a person or a computer? Sometimes you get keyword rich text that sounds like someone that wrote it does not have any command of english. While we are at it the last thing to think about is the keyword quality of the articles. Is the prime keyword mentioned 5 or 10 times in a 500 word article? This is important because Google will decide what you are trying to rank for. Google will look at the article and decide what it is good for and rank it for that keyword whether you are trying for that term or not.

Last thing to think about when looking for or at PLR articles is why do you want to buy them? Some people think that the very action of buying books or articles is building their business when in actual fact this is just a way to spend money. You can in fact use that PLR content for other things like articles to push traffic to your sales pages or content for sites or blogs or even in the most extended method, writing a book out of content.

Have fun with the PLR, it may make you some money, it may make you rich but don’t let it make you poor

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